A collection of musically themed musings by Brendan Bush in Burlington, VT


Mail: PO Box 1556 | Burlington, VT 05402

Cars love indie rock (and you should too)

Filed Under: Random Thought

Written by Brendan

Tuesday May 25, 2010

One of the reasons I started this site is to hopefully introduce some folks in the Burlington area to good music that doesn’t come from a jam band, in the hopes of boosting show attendance and encouraging more bands to come through here. I have nothing against jam bands, btw, I just think that people can become blinded by the aura surrounding them, and not realize there is a ton of other good music out there.

It occurred to me last night that car companies might be trying to do the same thing, even if they don’t know it. It seems to be a rapidly increasing trend to use indie rock songs in car commercials, dating back a couple of years to Ford’s use of a Band of Horses track.

Below, I’ve compiled a few of the more notable uses of quality indie rock in car commercials. Find yourself humming these songs? Me too. Maybe you like indie rock after all?

Band of Horses – Funeral (Ford Edge 2008)

Phoenix – 1901 (Cadillac SRX 2009)

Edward Sharpe & The Magnetic Zeros – Janglin’ (Ford Fiesta 2011)

Airborne Toxic Event – Wishing Well (Buick Lacrosse 2010)

Band of Skulls – Light of the Morning (Ford Mustang 2011)

Can you think of any others that I’m missing? Leave ‘em in the comments and I’ll add them to the post. And as a side note, I completely support artists selling their tunes to “the man” – it makes the bands money, which means they can make more music, and opens up a completely new audience, meaning more people will (hopefully) buy the music that they are making.

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Late Update: Another example just got sent to me:

Grizzly Bear – Two Weeks (Volkswagen)

Note: All photos are copyright © 2010 Brendan Bush unless otherwise noted. You are free to copy, distribute and transmit them as long as proper attribution is given, in accordance with this Creative Commons policy.

2 Responses to “Cars love indie rock (and you should too)”

  1. Cathy says:

    This is brilliant – thanks for opening my eyes to new music!

  2. Brendan says:

    thanks, and you’re welcome :-)